Olympic 2022
The MPL Sports Foundation confidently joined forces with the Olympics to amplify the excitement of the games in people's minds, launching a strategic campaign and compelling creative content in the lead-up to the event.
‘Fan Ban Jaoge’ was a nationwide campaign by MPL in partnership with Team India and the Indian Olympic Association, celebrating the passion of sports fans across the country.
![[image] - 2793957.jpeg](https://static.wixstatic.com/media/09f327_3d04a3d2b1604eaf9f267cf951afeb63~mv2.jpeg/v1/fill/w_320,h_320,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/09f327_3d04a3d2b1604eaf9f267cf951afeb63~mv2.jpeg)
![[image] - 9712930.jpeg](https://static.wixstatic.com/media/09f327_58435d1eed224855a84c195dbdd5e0b9~mv2.jpeg/v1/fill/w_320,h_320,al_c,q_80,usm_0.66_1.00_0.01,enc_avif,quality_auto/09f327_58435d1eed224855a84c195dbdd5e0b9~mv2.jpeg)
A countdown series was designed to highlight the diverse sports featured in the Olympics.
We built an Olympic Calendar to map out key sporting events
Launched the #FanBannJaoge campaign, celebrating the People of India as the ultimate FAN ARMY.
Posts were created to spotlight the athletes representing India at the Olympics.
Print media was leveraged through a dedicated newspaper ad.
